
BritAsia LaunchPad has launched a new match funding program to level the playing field and support South Asian founders with bold ideas to build, launch & scale. Because the numbers don’t lie. South Asians make up over 20% of the population, but receive less than 2% of UK VC funding. Globally, South Asian entrepreneurs remain underrepresented, underfunded, and underestimated.
Over 12 weeks, you’ll get a fully built MVP, brand identity, and investor-ready pitch deck, plus expert-led workshops covering tech, go-to-market strategy, and fundraising. You’ll also be mentored by seasoned South Asian and global founders, gain exposure across BritAsia’s TV, digital, and YouTube platforms, and pitch live to active investors ready to back bold ideas. We’re proud to partner with Hukm, who will power the program end-to-end, building not just start-ups — but stories worth telling. You bring the ambition. We’ll bring the launch pad.
Turn Your Idea into a Business - Get £15K in Match Funding!
Let's discuss your idea and help you understand how we work.
Week 1 - 2
Refine your business idea, uncover market needs, and set a strong foundation. These two weeks are all about sharpening your vision and ensuring your idea meets real-world demands.
The power of branding
Week 3 - 4
Validate your business model through customer insights and value propositions. Gain clarity on how your product fits the market and aligns with customer expectations.
Effective product management
Week 5 - 6
Establish a standout brand identity and design product workflows for early prototypes. Lay the groundwork for a cohesive and memorable brand experience.
Decision Making: Instinct, intellect and intuition
Week 7 - 8
Develop your product prototypes and refine workflows. These hands-on weeks are all about bringing your ideas to life and ensuring functionality.
Growth Hacking: Founder & Partner lead growth
Week 9 - 10
Build and finalise your Minimum Viable Product (MVP). Start preparing for early user testing and make sure your product is market ready.
Creating an effective pitch deck
Week 11
Develop your go-to-market strategy. This week focuses on creating a plan to introduce your product effectively and drive initial traction.
The Art of Pitching
Week 12
In your final week, prepare your pitch to investors. Highlight your product’s potential, showcase financial projections, and deliver a presentation designed to secure funding.
How to raise capital


















