Rich Mayes is a seasoned business strategist and growth specialist with over 40 years of experience leading transformational initiatives across multiple industries. With a BA (Hons) in International Business Studies, his career spans technology, telecoms, property, entertainment, music, online gambling, IIoT, crypto, and emerging innovation sectors.

From launching new ventures to scaling established operations, Rich has consistently delivered high-value outcomes across international markets.

A Career Built on Innovation, Growth and Global Impact

Across a varied and dynamic career, Rich has played a pivotal role in building, scaling and supporting companies at critical growth stages. His unique go-to-market and business development skill set has enabled him to forge valuable global partnerships, enter new markets and steer projects from concept through to execution.

With experience building ventures in tech, connected vehicles, online gambling and entertainment, Rich brings cross-sector insight and the ability to recognise where innovation, scale and commercial viability align.

Driving Strategy, Innovation and Market Leadership

Rich’s approach is rooted in aligning strong vision with measurable outcomes. Whether advising, investing or operationally supporting founders, he focuses on ensuring clarity around what is being sold, who it is being sold to, and how to take it to market effectively.

Currently, Rich is supporting early-stage companies with securing over $50M in funding. He does this by leveraging his extensive international network and by refining commercial strategies that speak directly to investor expectations and market demand.

Advisor, Investor and Strategic Enabler

Beyond strategy creation, Rich plays an active advisory role, supporting organisations through:

1. Go-to-market strategy development

2. Partnership and ecosystem building

3. Operational optimisation and scaling

4. Founder and leadership mentoring

5. Funding readiness and investor alignment

His experience across both early-stage ventures and established enterprises allows him to identify what is required to transition an idea into a market-leading proposition.

What Defines His Work

1. International market perspective: Decades of experience working across global markets and sectors.

2. Commercial and strategic alignment: A focus on ensuring business strategy translates into measurable results.

3. Network-driven opportunity: Access to an extensive ecosystem of investors, partners and high-growth ventures.

4. Founder-centred approach: Practical, mentor-led support empowering leaders to execute and scale with confidence.

Conclusion - Turning Ideas Into Market Success

Rich Mayes is more than an advisor - he is a strategic partner committed to helping founders and companies transform bold ideas into scalable market opportunities. Through a combination of vision, execution and deep sector knowledge, he supports organisations at every stage of their journey, ensuring they are equipped to scale, compete and succeed.